Tree of Life
Tree of Life store manager Ruth Williams says she and her co workers enjoy working for a company with values they share. Tree of Life is 100% single-use plastic bag free, offering customers beautiful brown paper bags.
Ruth checks at the till if customers need a bag, finding that many customers do carry their own bag. "Tree of Life customers shop are often environmentally conscious people,” she says. Ruth believes that social pressure is the most effective way of changing people'sattitude to single use plastic bags. "If you're the only one at the supermarket asking for plastic bags, you'll start to feel really self-conscious about it. You don't want to feel guilty feeling every time you go to the supermarket, so you'll remember your bags! Nice looking reusable bags help too.”